Celebrate Brain Awareness Week

Brain Awareness Week, March 16-22, is here! To fully engage in this global campaign, we invite you to explore the brain with us. As an advocate educated in how Alzheimer’s affects the brain, you’ll have more power and your words will carry more weight. What do you say?

What do we know today?

Your brain is your most powerful organ, yet weighs only about three pounds. Alzheimer's disease leads to nerve cell death and tissue loss throughout the brain. As the brain shrinks, all of its functions, from hearing words to problem solving, are stifled. Take a guided, interactive tour of the brain to learn more!

While scientists now know that Alzheimer’s is linked to progressive cell failure in the brain, the reason for this cell failure remains unclear. There have, however, been a number of risk factors identified, including age, family history, and genetics. Take a closer look here.

What is your role in all of this?

As an advocate, it is important to keep your brain healthy and active while educating your loved ones on how to do the same. Here’s just one way to do so: Stay mentally active. Mentally stimulating activities are shown to strengthen brain cells. Try a crossword puzzle every now and then!

The future of Alzheimer’s is in our hands and Brain Awareness Week is a great way to take advantage of that knowledge!