The Longest Day: 3 Things You Should Know

The Longest Day is a revolutionary event created by the Alzheimer’s Association. It puts this harrowing disease into perspective for those who have never been close enough to fully understand its effects. The elusive idea that perhaps the ones we love might lose their memory to Alzheimer’s disease is foreign and oftentimes difficult to wrap our minds around ... Even for those fighting in the trenches.

On June 21st, will your team work from sunrise to sunset, honoring the strength, heart, and endurance of those facing this devastating disease? Here are 3 things you should know:

1. Where do I start? Teams are encouraged to create their own experience as they fundraise and participate in an activity to honor someone who has faced or is facing the disease. From bowling to gardening to partying, there’s so much you can do!

2. Why June 21st? The summer solstice falls on June 21st, marking the first day of summer. It’s also the longest day of the year from sunrise to sunset. By joining us on The Longest Day, you honor those living with Alzheimer’s disease and their caregivers each and every day.

3. Where do the funds raised go? Each penny donated on The Longest Day gets put to good use. From face-to-face support to online education programs and promising worldwide research initiatives, the money you raise makes a difference in the lives of those facing Alzheimer’s as well as their families.